Federal's new Power-Shok Copper offers the dependable hunting performance of its Power-Shok line with a lead-free projectile.
The new Ithaca Precision Rifle is the Ithaca Gun Company's first foray into rifles, and it looks to be quite impressive.
Yankee Hill Machine's new Nitro 30 Suppressor is a versatile, multi-purpose suppressor perfect for any shooter.
Hornady's new Precision Hunter ammo uses the company's brand new ELD-X bullet to offer incredible terminal performance at traditional and extended ranges.
Bushnell adds to its long-range offerings with the new LRHSi 4.5-18x44 riflescope, which features an illuminated reticle for rapid targeting.
The new Vortex Optics Razor HD AMG is purpose-built with the serious long-range shooter in mind and is full of great features.
Ruger is now offering a 1911 chambered in 9mm with its new SR1911 Lightweight Commander model.
Federal Premium has introduced HST Practice & Defend Combo Packs, offering shooters a complete solution for training and defensive use.
Swarovski is continuing to innovate in the optics market with the release of its new Z8i riflescope line.